Poll: More than half of users not loyal to one search engine

Although Google’s search engine holds a commanding lead over its rivals, it could still face serious competition because of a lack of user loyalty, according to a survey by Forrester Research. The poll of more than 4,800 U.S. users found that more than half use different engines for search, with 20% saying they only use Google, 8% only use Yahoo!, 3% AOL and 1% MSN. Adweek (02/04)

Source: SmartBrief

Yahoo Bets On New Search Pad Organizer

Yahoo’s new service organizes information found from Web site searches on Yahoo Search Pad and adds notes, all stored in one location. Users can edit, delete, reorder, print and e-mail notes about topics that they’ve searched. Notes can also be saved and accessed later when a user logs on to Yahoo using his or her Yahoo ID.

Source: ChannelWeb