Is another major search engine necessary now? True, the competition gives users more options, but one who knows his Internet history understands that the Microsoft Network hasn’t been able to knock the two big dogs off the porch. Will Kumo make a dent in Google’s usership?

Is it worth the time and effort to post your site and blog links to a multitude of bookmarking sites, given the chance the links will simply languish under the weight of more popular entertainment and news blogs? If you choose the bookmarking route, which sites do you use? To look at the names of these sites: Digg, Diigo, Reddit, Sphinn, Yigg, Mixx, and so forth, one might think he’s stepped into a bizarre spelling bee. What can these sites do to help your SEO progress?

In creating a website for the purpose of selling products or services, content is the key to high search rankings. Your text must be concise and precise as far as keywords and phrases go, and with clear links to supplemental information and a working contact form. When using social media to promote your site and encourage click-through traffic, you are allowed to be more verbose, as you must create searchable content that encourages third-party sites to use your content – and in turn display the obligatory links to your main site. The rise of social media as a means of promotion can help establish relevance for your website.