While waiting to speak at a regional science fiction and fantasy convention this past weekend, I sat in on the…

In creating a website for the purpose of selling products or services, content is the key to high search rankings. Your text must be concise and precise as far as keywords and phrases go, and with clear links to supplemental information and a working contact form. When using social media to promote your site and encourage click-through traffic, you are allowed to be more verbose, as you must create searchable content that encourages third-party sites to use your content – and in turn display the obligatory links to your main site. The rise of social media as a means of promotion can help establish relevance for your website.

These days, some may tell you it isn’t all about the blog anymore. To be seen on the Internet, and…

“Social networking” is the new buzzword in search engine optimization. Oftentimes, it doesn’t even apply to standard websites, but rather…

There is a lot of frenzy going on right now with people clamoring to increase their exposure online through the…