It appears that Microsoft continues to make a case for companies to factor Bing into their search engine optimization (SEO)…
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Search Engine Optimization is looked on by many as a difficult task that only SEO specialists can undertake. A newbie armed with a powerful new keyword research tool decides to upset this theory, attacking the SEO experts on their own turf.
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We must confess we have been neglectful of the Bing search engine since its launch, though we keep tabs through…
Search online for any topic at all, and you’ll find most major search engines have shifted to a blended search…
In the realm of search engine and social media optimization, you’ll find people and companies utilizing practically every tool available….
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Too often these days, we see advertisements on the Internet calling for bloggers to make “fast, easy money” through simply…
Perhaps one of the most telling aspects about your online presence is not so much the website as a whole,…
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While browsing my Twitter feed recently I came upon a link by an author known as much for her expertise in online marketing than for her actual books. The article in question discussed social media as a tool for book marketing, and whether or not employing social media fads (Twitter, in particular) works in the long run when you’re trying to sell books. The point brought up concerned the limited audience of a Twitter user: why expend so much energy in this one place where you may have less than a hundred followers, when there are other ways to market and reach a potentially larger audience?
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People buy products and employ services from companies they trust, and a trustworthy company is one that knows every aspect…
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Despite all the research and reports on the necessity of SEO practices for business, it is surprising to see how…
Just when you think you have search engine optimization figured out for your website, along comes a whole new paradigm…